EverGuide Privacy Policy

Effective Date: 1 November 2024

Introduction

AppEasel Limited ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal data when you use EverGuide (the "App") and our related services (collectively, the "Services"). Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy.

Contact Information:

• Company Name: AppEasel Limited

• Address: 71-75 Shelton Street, London, Greater London, United Kingdom, WC2H 9JQ

• Email: [email protected]

1. Information We Collect

1.1 Personal Data You Provide to Us

When you use our Services, we may collect personal data that you voluntarily provide to us, including:

• Account Information: When you create an account, we collect your name, email address, and password.

• Profile Information: You may choose to add a profile picture, bio, and other details to enhance your user experience.

• Payment Information: If you purchase a subscription to EverGuide Pro, our third-party payment processors (e.g., Apple) will collect payment information such as credit card details. We do not store or process this information.

• User-Generated Content: Any content you upload or post within the App, such as reviews, comments, photos, and trip plans.

• Contact Information: If you contact us for support or provide feedback, we collect your name, email address, and the content of your communication.

• Sensitive Personal Data: With your consent, we may collect precise geolocation data to provide location-based services.

1.2 Information We Collect Automatically

When you use the App, we may automatically collect certain information about your device and usage, including:

• Device Information: IP address, device type, operating system, and unique device identifiers.

• Usage Data: Date and time you access the App, features you use, and pages you view.

• Location Data: General geographic location based on your IP address or GPS (with your consent).

1.3 Information from Third Parties

We may receive information about you from third parties, such as social media platforms, when you choose to link your account or interact with our pages on those platforms.

2. How We Use Your Information

We use your personal data for the following purposes:

2.1 Providing and Improving Our Services

• Account Management: To create and manage your account.

• Service Delivery: To provide, personalize, and improve our Services.

• Communication: To send you updates, notifications, and respond to your inquiries.

• Analytics: To analyze usage and trends to improve user experience.

2.2 Marketing and Promotional Activities

• Newsletters: To send you promotional materials and newsletters if you have opted in.

• Personalized Advertising: To show you relevant ads within the App (unless you are an EverGuide Pro subscriber).

2.3 Legal Compliance and Security

• Compliance: To comply with legal obligations and regulatory requirements.

• Protection: To protect the rights, property, or safety of AppEasel Limited, our users, or others.

3. How We Share Your Information

We may share your personal data in the following circumstances:

3.1 Service Providers

We may share your information with third-party vendors and service providers who perform services on our behalf, such as:

• Payment Processors: To process subscription payments.

• Analytics Providers: To analyze App usage and improve Services.

• Cloud Storage Providers: To store data securely.

3.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities.

3.3 Business Transfers

In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal data may be transferred to the acquiring entity.

3.4 With Your Consent

We may share your information with third parties if you have given us your explicit consent to do so.

4. Your Rights and Choices

4.1 Access and Update

You may access, review, and update your personal data at any time by logging into your account settings.

4.2 Opt-Out of Marketing Communications

You can opt-out of receiving promotional emails by following the unsubscribe instructions in those emails or by adjusting your account settings.

4.3 Location Data

You can disable location services at any time in your device settings.

4.4 Data Deletion

You may request the deletion of your personal data by contacting us at [email protected]. Please note that we may retain certain information as required by law or for legitimate business purposes.

5. Security of Your Information

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure.

6. Children's Privacy

Our Services are not intended for individuals under the age of 13. We do not knowingly collect personal data from children under 13. If you believe we have collected such information, please contact us to have it removed.

7. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws different from those in your country. We take appropriate safeguards to ensure your personal data remains protected.

8. Cookies and Similar Technologies

We use cookies and similar tracking technologies to collect and use personal data. You can set your browser to refuse all or some browser cookies or to alert you when cookies are being sent.

9. Third-Party Links

Our App may contain links to third-party websites or services. We are not responsible for the privacy practices of such third parties. We encourage you to review their privacy policies.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy within the App and updating the "Effective Date" at the top. Your continued use of the Services after any changes indicates your acceptance of the updated Privacy Policy.

11. Legal Bases for Processing (For Users in the EEA and UK)

We process your personal data based on the following legal grounds:

• Contractual Necessity: To provide the Services you have requested.

• Consent: Where you have given explicit consent, such as for marketing communications.

• Legitimate Interests: For improving our Services, fraud prevention, and security.

• Compliance with Legal Obligations: To comply with applicable laws and regulations.

12. Your Rights Under GDPR (For Users in the EEA and UK)

If you are located in the EEA or UK, you have the following rights regarding your personal data:

• Right to Access: Obtain a copy of your personal data.

• Right to Rectification: Correct inaccurate or incomplete personal data.

• Right to Erasure: Request deletion of your personal data under certain circumstances.

• Right to Restrict Processing: Request limitation of processing your personal data.

• Right to Data Portability: Receive your personal data in a structured, commonly used format.

• Right to Object: Object to the processing of your personal data.

• Right to Withdraw Consent: Withdraw consent at any time where we rely on consent to process your data.

To exercise these rights, please contact us at [email protected].

13. California Privacy Rights (For California Residents)

California residents have specific rights under the California Consumer Privacy Act (CCPA), including:

• Right to Know: Request disclosure of personal data collected about you.

• Right to Delete: Request deletion of your personal data.

• Right to Opt-Out: Opt-out of the sale of your personal data (Note: We do not sell personal data).

To exercise these rights, please contact us at [email protected].

14. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

• Email: [email protected]

• Address: AppEasel Limited, 71-75 Shelton Street, London, Greater London, United Kingdom, WC2H 9JQ